- Degree Bachelor
- Code: COM332
- Credit hrs: 3
- Prequisites: None
This course includes enabling students to employ major models and concepts in the study of contemporary media culture and develop an understanding of how media institutions function, their infrastructure, and technology. It also differentiates between key theories related to contemporary media culture, including those about media effects and the public sphere, and evaluates the development of media within the creative industries. Furthermore, the course allows students to analyze the conventions and production practices used in different media forms, such as photography, film, television, and web-based platforms, and examine the political, economic, and socio-cultural factors influencing the production and reception of media content. Additionally, it helps students to assess the impact of globalization and technological advancements on the media environment and develop critical thinking skills for analyzing media texts and practices. Moreover, the course involves applying research skills to investigate contemporary media issues and effectively communicate their analysis of contemporary media through various means.
Media Department
Flew, T. (2008) .New media: An Introduction .Oxford University Press
| content serial | Description |
|---|---|
| 1 | Introduction (What is Contemporary Media Environment?) |
| 2 | Essential concepts |
| 3 | Approaches to understanding new media (notably through the findings of cultural and social sciences studies). |
| 4 | Social Networking Media |
| 5 | Participatory media cultures |
| 6 | Games: Technology, industry, culture |
| 7 | 7th week assessment |
| 8 | Creative industries |
| 9 | The global knowledge economy |
| 10 | Transforming Higher Education |
| 11 | Internet law, policy and governance |
| 12 | 12th week assessment |
| 13 | Online Activism and Networked Politics |
| 14 | Conclusion |
| 15 | Revision |
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